January 2026 - Features: Sadness, Madness & Mayhem Returns Bigger than Ever

Movement Caravan entertaining the audience at Sadness, Madness, and Mayhew.

Sadness, Madness, and Mayhem has never been just a show. From its earliest iteration, it has existed as an immersive collision of music, performance art, costuming, and atmosphere—an event that invites audiences not just to watch, but to step fully inside another world. What began as a bold creative experiment has grown into a beloved annual tradition, and as it returns for its third year, the energy surrounding it feels bigger, darker, and more electric than ever.

At the helm of this evolving spectacle is producer Sydney Counce, whose vision has helped shape Sadness, Madness, and Mayhem into one of Albuquerque’s most distinctive immersive events. For Counce, bringing the experience back home year after year is both deeply personal and creatively fulfilling. “We love doing this every year,” she shared. “To be able to do it in our hometown with all of our friends—it just feels great. And to be growing it here in Albuquerque is really exciting for us.” That sense of local pride and community connection continues to anchor the production, even as it expands in scope.

This year marks a significant evolution for the event, beginning with a major venue change. In 2026, Sadness, Madness, and Mayhem moves into the historic El Rey Theater, a shift that opens the door to new creative possibilities. “That’s a big move we’re very excited about,” Counce explained. “Moving to that venue also means everything is happening in one location.” Elements that previously unfolded outdoors—including fire performances—will now take place inside, alongside musicians, dancers, and roaming performers, creating a more cohesive and immersive environment from start to finish.

Audiences can also expect a host of new additions. The third year introduces expanded carnival games, an enhanced VIP experience, and a brand-new grand finale designed to leave a lasting impression. “We’re kind of dialing things up,” Counce said. “Lots of new stuff for next year.” The intention is not just to grow bigger, but to grow deeper—layering surprises while staying true to the spirit that has drawn audiences back year after year.

Part of that draw is the sense of escape the event provides. “For a lot of people, it’s this sort of escape,” Counce noted. “Folks can come, dress up, get behind a mask, and be somebody else for the night.” Sadness, Madness, and Mayhem is designed as a participatory experience rather than a passive one, inviting attendees to engage fully with the environment and the performers around them. “You get to come in and take part in it,” she added. In Albuquerque’s event landscape, that level of immersion remains rare—and it’s a major reason the experience continues to gain traction.

The performers themselves play a critical role in bringing that world to life. Returning for a second year is Movement Caravan, a collective known for its striking visual and physical performances. Among them is Kelly Robertson, one of the featured performers, whose work adds a mesmerizing kinetic layer to the night. Specializing in contact juggling and large prop manipulation, Robertson incorporates tools like contact staff and dragon staff into his performances, creating movement that feels both hypnotic and powerful. His presence, alongside stilt walkers, jugglers, and fire performers, transforms the space into something otherworldly.

For Robertson, returning to Sadness, Madness, and Mayhem was an easy decision. “I was part of it last year and had a lot of fun,” he said. “It was a great crowd, a great event, and it really meant a lot to me. I’m so excited to be brought back in.” That enthusiasm is palpable and mirrored by the audience energy that fills the room each year.

The VIP experience also returns, offering a more intimate extension of the night. VIP ticket holders gain access to a private after-party featuring food, libations, meet-and-greets with performers, and gift bags filled with items from local sponsors. “It’s a chance to experience the performers up close, personal, in this private setting,” Counce explained. “It’s all-inclusive and very special.”

Presented once again by AMP Concerts, Sadness, Madness, and Mayhem continues to grow while staying rooted in collaboration and community. Tickets are available through tickets.ampconcerts.org, and opportunities remain open for volunteers, sponsors, and supporters looking to be part of the experience behind the scenes. As it enters its third year, the event stands as proof that Albuquerque is hungry for bold, immersive art—and ready to step into the madness once again.